JOURNAL
Oh Land on International Women's Day
Every girl carries her wings. Together with Oh Land, we celebrate International Women’s Day 2026 with a specially designed t-shirt supporting UNICEF’s work for girls’ rights. The t-shirt is dedicated...
Oh Land on International Women's Day
Every girl carries her wings. Together with Oh Land, we celebrate International Women’s Day 2026 with a specially designed t-shirt supporting UNICEF’s work for girls’ rights. The t-shirt is dedicated...
Betty Krag on Denim and Street Style
The emerging photographer and always cool, creative Betty Krag compares denim to a favorite book and sees the bicycle as a vital part of Copenhagen’s street style. We spoke to...
Betty Krag on Denim and Street Style
The emerging photographer and always cool, creative Betty Krag compares denim to a favorite book and sees the bicycle as a vital part of Copenhagen’s street style. We spoke to...
Culture Friday coming soon
Give the gift of culture this holiday – or treat yourself to a memorable experience. Join us as we celebrate Culture Friday once again. On Friday, November28, everyone shopping with...
Give the gift of culture this holiday – or treat yourself to a memorable experience. Join us as we celebrate Culture Friday once again. On Friday, November28, everyone shopping with...
#101 – designed for everyone since 1967, and st...
The story of the #101 begins on a cold January morning in 1967, when Mads’ father placed the first batch of neatly folded ribbed t-shirts on the shelves of the...
The story of the #101 begins on a cold January morning in 1967, when Mads’ father placed the first batch of neatly folded ribbed t-shirts on the shelves of the...
Striped since 1967
In 1958, Jørgen opened Nørgaard paa Strøget, one of the first shops in Denmark to cater specifically to young people. In 1967 Jørgen launched the #101 T-shirt. The name is...
Striped since 1967
In 1958, Jørgen opened Nørgaard paa Strøget, one of the first shops in Denmark to cater specifically to young people. In 1967 Jørgen launched the #101 T-shirt. The name is...
A Night in Oslo with Jacqueline & Sofie Landvik...
Celebrating our Norwegian ties and special friendship with sisters, creatives, and fashion it-girls Jacqueline & Sofie Landvik. This magical evening, Thursday, September 4, in Oslo featured a zine launch, dinner,...
Celebrating our Norwegian ties and special friendship with sisters, creatives, and fashion it-girls Jacqueline & Sofie Landvik. This magical evening, Thursday, September 4, in Oslo featured a zine launch, dinner,...
Join Martin Kongstad for a day in Copenhagen
Favorite spots, memories, and anecdotes. Author and food critic Martin Kongstad shares personal stories about his Copenhagen. Read along here.
Join Martin Kongstad for a day in Copenhagen
Favorite spots, memories, and anecdotes. Author and food critic Martin Kongstad shares personal stories about his Copenhagen. Read along here.
Celebrating Copenhagen Fashion Week SS26 with a...
During fashion week in August 2025, we’re hosting a special event for everyone who loves fashion, music, and the city of Copenhagen. Join us as indie pop rock band BLUSH...
Celebrating Copenhagen Fashion Week SS26 with a...
During fashion week in August 2025, we’re hosting a special event for everyone who loves fashion, music, and the city of Copenhagen. Join us as indie pop rock band BLUSH...
For the 15th time, we're popping up at Roskilde...
We never get tired of live music, the Orange Stage, draft beer, good vibes, offbeat experiences, and wonderful people.That’s why we’re thrilled to continue our presence at Roskilde Festival with...
We never get tired of live music, the Orange Stage, draft beer, good vibes, offbeat experiences, and wonderful people.That’s why we’re thrilled to continue our presence at Roskilde Festival with...
Josephine Skriver on Girls’ and Women’s Rights ...
Our #101 t-shirt collaboration with Josephine Skriver is a small step in the right direction for girls’ and women’s rights. All profits from the t-shirt sales go to PlanBørnefonden’s Girls'...
Josephine Skriver on Girls’ and Women’s Rights ...
Our #101 t-shirt collaboration with Josephine Skriver is a small step in the right direction for girls’ and women’s rights. All profits from the t-shirt sales go to PlanBørnefonden’s Girls'...
Fashion with Purpose
A new collaboration with Josephine Skriver and Plan International Denmark aims to make a difference for girls and women in some of the world’s most vulnerable communities.
Fashion with Purpose
A new collaboration with Josephine Skriver and Plan International Denmark aims to make a difference for girls and women in some of the world’s most vulnerable communities.
When Generations Meet and Redesign a Classic
What happens when 19-year-old Anna Munch, with her uncompromising approach to fashion and culture, meets one of Danish fashion’s most iconic figures? Can’t wait to reveal our new collab with...
When Generations Meet and Redesign a Classic
What happens when 19-year-old Anna Munch, with her uncompromising approach to fashion and culture, meets one of Danish fashion’s most iconic figures? Can’t wait to reveal our new collab with...
Pipilotti Rist, Louisiana, and Mads Nørgaard – ...
The queen of video art, Swiss artist Pipilotti Rist, often incorporates water into her vibrant video and sound installations. She is currently featured in the exhibition Ocean at Louisiana Museum...
Pipilotti Rist, Louisiana, and Mads Nørgaard – ...
The queen of video art, Swiss artist Pipilotti Rist, often incorporates water into her vibrant video and sound installations. She is currently featured in the exhibition Ocean at Louisiana Museum...
Hansens Ice Cream and Mads Nørgaard - Copenhage...
Join us as the first batch of Nørgaard Pop is handed out for free on Thursday, March 27, in front of Nørgaard paa Strøget in Copenhagen and Mads Nørgaard -...
Hansens Ice Cream and Mads Nørgaard - Copenhage...
Join us as the first batch of Nørgaard Pop is handed out for free on Thursday, March 27, in front of Nørgaard paa Strøget in Copenhagen and Mads Nørgaard -...